Rite Aid/Decor packages

This article details the decor packages of Rite Aid stores. Use this article and corresponding pictures to see if your store has a decor package described here.

NOTE: some stores may have one decor package, with minor elements of other decor packages. This is often the case in minor or partial remodels.

Rainbow (19xx-19xx)
This decor package consisted of multi-colored diagonal stripes and strips of orange floor tiles running the width of the store. Pharmacy signage consisted of a green "Prescriptions" sign on a mirrored backdrop.

Red & Blue (19xx-19xx)
Similar to the previous decor package, this one has diagonal stripes on the wall but only in red and blue. Also the floor tiles have red and blue stripes instead of full-on colored tiles. The "Prescriptions" sign was changed to red and put on a blue backdrop.

Red & Blue 2 (1989-1996?)
This decor package was used sometime in the early to mid 1990s. Aisle markers were rectangular and had the alternate red Rite Aid logo and aisle number in the center while the list of merchandise in the aisle is placed on either side, similar to the previous decor package but narrower and with a blue shield around the aisle number.

Departments such as Rite express and the pharmacy had their own lettering as separate pieces. The "Prescriptions" sign is all uppercase and on a white backdrop.

RA1 (1995?-2005)
This decor package was used from about 1995 to approximately early 2005.

A significant feature of RA1 is flat, multi-piece signs in pastel colors arranged in a semi-circular shape.

Aisle markers use a semi-pentagonal frame, rounded at the top, with the number in an oval and a rectangular list of items at the bottom.

The flooring is entirely refreshed, with patterned pale blue and dark blue tiles, and main actionways are marked with pale blue tile border.

Gift cards has additional overhead lighting arranged in a rectangular pattern, with a red base and egg-crate grille.

The food and drink coolers have red lettering set in a bold Microgramma typeface, which represents what food items are in the coolers.

Customer World (2005-2012?)
Starting around 2005, Rite Aid implemented a new decor package with mellower colors.

A major change in stores with this decor package is the interior walls has been changed from white to a light lime green color. The photo center uses a maroon color while the pharmacy uses a dark blue color.

Aisle markers now take on the form of the Rite Aid shield and use a condensed version of the Univers typeface. Minor aisle signage also uses the same typeface and pale yellow color.

Another major change from the previous decor package is the flooring, which is beige around the perimeter but white in the center. Also the middle of the store has a higher ceiling in a similar light green shade as the walls while the ceiling around the perimeter is white.

The lighting has also been changed from the long strips of recessed tube lighting to troffer grid lighting.

Wellness (2011-2020)
In 2011, Rite Aid released a new decor package that would refresh many of their aging stores called Wellness. This decor package has generally seen various updates throughout its run.

The first version had interior walls painted in a pale green similar to the previous decor package. Department signage consisted of white suspended triangular signage with dark brown text in the Arial typeface.

Pharmacy signage is white with a blue line and blue text.

The second version used illuminated ceiling rings that clearly designate each section of the store such as beauty, food, home care and seasonal.

The flooring has seen a major overhaul in this decor package. The main actionway uses a laminate woodgrain in a maple color while the rest of the sales floor uses a lighter color for its laminate flooring. Some lower end remodels, particularly in late 1990s and early 2000s stores involved changing the blue floor tiles to brown ones.

Lighting has been toned down, now using recessed "baffle" style lighting dotted across the ceiling.

Pharmacy has been overhauled in the second version, this time using a leaf motif and white lettering in the Helvetica typeface.

Rx Revolution (2020-present)
In 2020, Rite Aid overhauled their decor philosophy to further update their aging fleet of stores, referred to as the Rx Revolution.